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This domain ventafish.com states the following, "VENT A FISH - the Sportsmans Choice." We observed that the website said " The State-of-the-Art VENTAFISH was designed by avid recreational fishermen looking for a way to conserve our fisheries for generations to come while keeping anglers safe." It also stated " Each component of the VENTAFISH was designed with a specific purpose in mind; safety, ease of use, durability, and effectiveness. After hundreds of hours of research and design, we are excited to share this state-of-the-art sportsmans tool with each of you. You can see the full regulations here." The header had fish venting tool as the highest ranking keyword. It was followed by fish tool, sportsmans, and federal regulations which isn't as ranked as highly as fish venting tool. The next words the site used was gulf of mexico. anglers was also included but could not be seen by web crawlers.